Education

2002.10 -2004.10  Visiting Scholar, Graduate School of Economics, University of Tokyo

1999.9 -2004.1    Ph.D., Renmin Business School, Renmin University of China

1992.9 -1995.7    Master, Department of Industrial Economics, Renmin University of China

1992-1993           Training in Western Economics at Sino American Economics Training Center

1988.9 -1992.7    Bachelor, Department of Industrial Economics, Renmin University of China.

Working Experiences

1995.7 - Present   Lecturer-Associate Professor, Renmin Business School Renmin University of China;

1998-2001            Supporting Consultant Faculty, Motorola University, SIEMENS School of Management.

Quality Management, Strategic Management

Management, Enterprise Strategic Management, Quality Management

Papers

Selected English Academic Articles

1. 2021, Dream Cycling :Guardian of the Spiritual Journey，Springer Nature（ebook）

2. 2021, Chengdu Langli: Recreate a Society Adapted for the Elderly，Springe人 Nature（ebook）

3. 2021, Xihaner Carwash: Dream Home for People with Intellectual Disabilities，Springer Nature（ebook）

4. 2021, Shard Harvest: From CSA to Rural Revival，Springer Nature（ebook）

5. 2021, first author, Gathering strength and riding on the momentum: the journey of progress of Anhui branch of Agricultural Bank of China, Case Library of Business School, Renmin University of China.

6. 2021, second author, Dialogue in the Dark: The Power of Darkness, Case Library of the School of Business, Renmin University of China.

7. 2020, lead author and editorial board member, Management Road to High Quality Development - 40 Years of Total Quality Management in China, Science and Technology Press of China.

8. 2020, lead author, Strategic Management of Enterprises, People's University of China Press.

9. 2020, lead author, Social Entrepreneurship - The Concept and Practice of Social Mission Robustness, People's University of China Press.

10. 2020, lead author, Management (5th ed.), People's University of China Press.

11. 2020, first author, Accessible Art Road - from changing perceptions to value creation, "100 Excellent Management Cases in China".

12. 2020, third author, The "Way" of Xiaomi Home's New Retail, Case Library of Renmin University of China.

13. 2019, second author, The way of marketing innovation of China's new rap, Case Library of Renmin University of China.

14. 2019, first author, And to walk and to cherish: the social entrepreneurial journey of Dream Ride, "100 excellent management cases in China".

15. 2019, third author, The teaching of a gentleman, metaphorically speaking! The Nirvana Rebirth of a Kilogram Box and the Road of Rural Education Exploration, "National Hundred Excellent Management Cases".

16. 2019, third author, Illuminating the bottom of the pyramid people with love - Power-Solution's road to innate internationalization, third author, Renmin University of China case library, excellent cases at school level.

17. 2019, First author, The "sin" of user experience? --The Rise and Fall of Little Blue Bicycle, China Business Administration International Case Bank, Case Bank of Renmin University of China.

18. The Technological Innovation Journey of Hisense Group，Frontiers of Business Research in China，volume 6.Number 1.March 

19. Jingyue Xu, Shubin Jiao, Xiaoguang Li(2008), “The Influence Mechanism of Process Management on Independent Innovation Capability of Corporations: Case Study of Hisense”, Proceedings of Academy of Innovation and Entrepreneurship 2008（CPCI-S）. 

20. Xiaoguang Li, Shubin Jiao, Jingyue Xu(2008), “Research on Comparison of China-U.S. Entrepreneurship From Perspective of History, Culture and Ideology”, Proceedings of Academy of Innovation and Entrepreneurship 2008(CPCI-S)

21. Xiaoguang Li, Shubin Jiao, Jingyue Xu(2008), “Dynamics of Governance of Family Businesses in China”, Proceedings of the 7th Wuhan International Conference of E-business（CPCI-S）. 

22. Jingyue Xu，Shubin Jiao，Xiaoguang Li(2008), “Using Six Sigma to Enhance the Process Maturity of A Supply Chain”, Proceedings of the 4th International Conference on Wireless Communications, Networking and Mobile Computing(EI,CPCI-S) 

23. Jingyue Xu(2008), “A Six-Sigma Based Methodology for Performance Measurement of Supply Chain”, Proceedings of the 4th International Conference on Wireless Communications, Networking and Mobile Computing(EI,CPCI-S) 

24. Xiaoguang Li, Shubin Jiao, Jingyue Xu(2008), “Research on comparison of China-U.S. from pespectives of entrepreneurial environment”, Proceedings of the 4th International Conference on Wireless Communications, Networking and Mobile Computing(EI,CPCI-S) 

 Selected Chinese Academic Articles

1. Jingyue Xu et al, Study on Enterprise M&A and Reorganization Based on Quality Management, China Quality (Academic Supplementary Issue), January 2012; 

Book

Cases

1. 2023，Shenzhen Power Solution: Energising Africa’s Base of the Pyramid

2. 2023，Eve in Miao Village: Modern Business Logic of Chinese Traditional Handicraft，SAGE Business

3. 2023，Lighting Up the Bottom of the Pyramid With Love: Born Internationalization of Power-Solution，SAGE Business

5. 2021，Tecsun: A Utopia Ruled with Care and Love，SAGE Business

6. 2021，Baosteel Group: Seeking Strategic Synergy Through M＆A Integration， SAGE Business

7. 2021， Is the User's Experience to Blame? The Rise and Fall of Bluegogo， SAGE Business

8. 2017，Ant Financial：Flourishing Farmer Loans at MYbank, First author, Case Library of Yale School of Management

9. Meticulous Service and Serving for Households - A New Rural

Key community services

2006 - Present  Director, China Association for Quality, Member of the Academic Committee;

2016 - Present   Letter Review Expert, "100 Excellent Management Cases in China".

Honors and Awards

2016  Courses Enterprise Strategy Management (member of the course group), the First Batch of “National Excellent Resource Sharing Courses”, Ministry of Education

2014  Case study of Integration Model of Enterprise M & A Based on Strategic Synergy - Baosteel Group (independent author), the “100 Excellent Management Cases in China”

2008  Teaching Organization Model and Curriculum System Construction of Strategy Management (member of the course group), Second Prize of Excellent Teaching Achievements in 2008, Renmin University of China

2006  Juran's Quality Handbook (main translator), the First Prize of Writing Sort in “Scientific Research Achievements Competition”, Awarded by RUC