Jingyue Xu Depart:General Management Academic Title:Associate Professor Tel:8610-82500510 Fax:8610-82509169 Email:xujingyue@rmbs.ruc.edu.cn

Relevant Links
Overview

Education

2002.10 -2004.10  Visiting Scholar, Graduate School of Economics, University of Tokyo

1999.9 -2004.1    Ph.D., Renmin Business School, Renmin University of China

1992.9 -1995.7    Master, Department of Industrial Economics, Renmin University of China

1992-1993           Training in Western Economics at Sino American Economics Training Center

1988.9 -1992.7    Bachelor, Department of Industrial Economics, Renmin University of
China.


Working Experiences

1995.7 - Present   Lecturer-Associate Professor, Renmin Business School
Renmin University of China;

1998-2001            Supporting Consultant Faculty, Motorola University, SIEMENS School of Management.

Research Interests

Quality Management, Strategic Management

Courses

Management, Enterprise Strategic Management, Quality Management

Publications

Papers


Selected English Academic Articles:

1. 2020, lead author, Social Entrepreneurship - The Concept and Practice of Social Mission Robustness, People's University of China Press.

2. 2020, lead author, Management (5th ed.), People's University of China Press.

3. 2020, lead author and editorial board member, Management Road to High Quality Development - 40 Years of Total Quality Management in China, Science and Technology Press of China.

4. 2020, lead author, Strategic Management of Enterprises, People's University of China Press.

5. 2021, first author, Gathering strength and riding on the momentum: the journey of progress of Anhui branch of Agricultural Bank of China, Case Library of Business School, Renmin University of China.

6.2021, second author, Dialogue in the Dark: The Power of Darkness, Case Library of the School of Business, Renmin University of China.

7. 2020, first author, Accessible Art Road - from changing perceptions to value creation, "100 Excellent Management Cases in China".

8.2020, third author, The "Way" of Xiaomi Home's New Retail, Case Library of Renmin University of China.

9. 2019, second author, The way of marketing innovation of China's new rap, Case Library of Renmin University of China.

10. 2019, first author, And to walk and to cherish: the social entrepreneurial journey of Dream Ride, "100 excellent management cases in China".

11. 2019, third author, The teaching of a gentleman, metaphorically speaking! The Nirvana Rebirth of a Kilogram Box and the Road of Rural Education Exploration, "National Hundred Excellent Management Cases".

12. 2019, third author, Illuminating the bottom of the pyramid people with love - Power-Solution's road to innate internationalization, third author, Renmin University of China case library, excellent cases at school level.

13. 2019, First author, The "sin" of user experience? --The Rise and Fall of Little Blue Bicycle, China Business Administration International Case Bank, Case Bank of Renmin University of China.

14. The Technological Innovation Journey of Hisense Group,Frontiers of Business Research in China,volume 6.Number 1.March 

15. Jingyue Xu, Shubin Jiao, Xiaoguang Li(2008), “The Influence Mechanism of Process Management on Independent Innovation Capability of Corporations: Case Study of Hisense”, Proceedings of Academy of Innovation and Entrepreneurship 2008(CPCI-S). 

16. Xiaoguang Li, Shubin Jiao, Jingyue Xu(2008), “Research on Comparison of China-U.S. Entrepreneurship From Perspective of History, Culture and Ideology”, Proceedings of Academy of Innovation and Entrepreneurship 2008(CPCI-S)

17. Xiaoguang Li, Shubin Jiao, Jingyue Xu(2008), “Dynamics of Governance of Family Businesses in China”, Proceedings of the 7th Wuhan International Conference of E-business(CPCI-S). 

18. Jingyue Xu,Shubin Jiao,Xiaoguang Li(2008), “Using Six Sigma to Enhance the Process Maturity of A Supply Chain”, Proceedings of the 4th International Conference on Wireless Communications, Networking and Mobile Computing(EI,CPCI-S) 

19. Jingyue Xu(2008), “A Six-Sigma Based Methodology for Performance Measurement of Supply Chain”, Proceedings of the 4th International Conference on Wireless Communications, Networking and Mobile Computing(EI,CPCI-S) 

20. Xiaoguang Li, Shubin Jiao, Jingyue Xu(2008), “Research on comparison of China-U.S. from pespectives of entrepreneurial environment”, Proceedings of the 4th International Conference on Wireless Communications, Networking and Mobile Computing(EI,CPCI-S) 


 Selected Chinese Academic Articles: 

1. Jingyue Xu et al, Study on Enterprise M&A and Reorganization Based on Quality Management, China Quality (Academic Supplementary Issue), January 2012; 


Book


Cases:

1.    Ant Financial:Flourishing Farmer Loans at MYbank, First author, Case Library of Yale School of Management, 2017;

2.    Meticulous Service and Serving for Households - A New Rural


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